what's inside: business

 

Business management explores how businesses are run and the issues they face. Whether you're an entrepreneur or are curious about different business models, these articles will answer some of the most common questions about the world of business.

Business Operations

Business Operations contains articles related to business accounting and operating procedures. Ready to go inside the world of finance and operations? See more »

Business Profiles

The Business Profiles Channel explores a variety of corporations, business models and entrepreneurial ideas. From small startups to massive corporations, get the lowdown on all kinds of businesses. See more »

Employee Management

Employee Management articles explore management topics from hiring to team-building. Get the information you need to be able to address common employee concerns. See more »

Marketing

Advertising is big business and the ways to market your company continue to proliferate. Our Marketing articles will help you decide how best to spread the word about your business. See more »

Starting a Business

The Starting a Business channel helps you navigate the complex world of a startup. Curious about venture capital and business ideas? Look no further. See more »

featured articles

FPO

How Product Placement Works

TV shows do it. Movie production companies do it. Video games do it. But how much do we unconsciously take in when a brand or product shows up on our screen? Apparently a good deal -- product placement is a growing advertising tactic.

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FPO

5 Failed McDonald's Menu Items

Now you see it, now you don't. That's usually how new menu items hit the market -- with a thud. McDonald's has had its share of not-so-successful sandwiches.

FPO

How Building a Business Identity Works

A consistent visual image and a strong brand identity tell customers what you do, who you are and what kind of business culture you have, all of which are vital in today's congested marketplace.