Business Profiles

The Business Profiles Channel explores a variety of corporations, business models and entrepreneurial ideas. From small startups to massive corporations, get the lowdown on all kinds of businesses.


Why get stuck with a useless jersey when your favorite football star gets traded to another team? A new company lets you switch out shirts as often as you wish.

We explain why Ikea stores are designed like a lazy river, why their meatballs are considered "framing devices" and what's behind those darn flat pack boxes.

How did this teen magazine go from just covering fashion and beauty to getting lauded for its political coverage?

Is two days too long to wait for that package? Amazon's counting on it.

Not every business that sold buggy whips died out with the advent of the motorcar. Some nimble businesses are able to reinvent themselves to keep pace with modern life. You might be surprised at what some of today's biggest companies used to do.

Protected by legal agreements, fail-safes and vaults, the world’s most valuable trade secrets rake in millions of dollars for their owners. Here are 10 lucrative legends.

Do you need a little money to finally finish your debut novel? How about a few bucks for reshoots on your documentary? Thanks to Kickstarter, you can use crowdsourcing to get that project done.

Surely you've seen one or two infomercials that promise you can make millions by selling stuff online. But like most of those late-night offers, it seems too good to be true. So, is it possible to make a fortune selling things on eBay or other online stores?

That golden icon is embedded in our brains whether we like it or not. Wouldn't it be good to finally know what it means, if anything?

Would you like some french fries with that McArabia, sir? Or a soda to wash down that -- porridge? The golden arches may look the same globally, but the menu sure doesn't.

If you can name the sandwich behind the jingle that starts, "Two all-beef patties, special sauce, lettuce, cheese," then you already have one out of 10. What else makes the cut?

What guarantees a company's success? Celebrity endorsements? A high influx of customers? Profitable stocks? Without a solid business model, any company can crumble into oblivion after riding the tide of good fortune.

Nothing can be more humiliating than getting ripped off. Finding worthy mechanics, contractors, doctors and more can be like rolling dice. But how do Better Business Bureaus really know which one's are reputable?

Corporate life has it's share of benefits, so why do so many cubicle-dwellers complain? From office politics to brownnosing to noise pollution, our image gallery shows off the good and bad of the corporate life.

Now you see it, now you don't. That's usually how new menu items hit the market -- with a thud. McDonald's has had its share of not-so-successful sandwiches.

No matter what critics say about McDonald's, some people are loyal fans. The familiar taste is easy on the wallet. But what's the secret to Mickey D's success?

You enter the cavernous store on a Saturday afternoon only to emerge hours later with a belly full of meatballs and trunk full of furnishings. How did Ikea become a cult shopping experience, with a catalog that's allegedly printed more than the Bible?

YouTube is a community website that streams about 200 trillion bytes of information a day as people watch videos. How does the company handle the content?

Whether you're looking for a job, apartment or motorcycle, chances are you've consulted Craigslist. Craigslist started as an electronic community newsletter but has become the go-to site for users in 450 communities worldwide.

Quick -- grab a piece of paper. Can you name the nine most successful fast food joints off the top of your head? More food for thought: where did your favorite land on the list?

A billionaire from Mexico has taken over the top spot on the list of the world's richest. Find out who Carlos Slim Helu is and where all his money came from.

Coca-Cola is one of the world's most-recognized brands. Learn about the history of Coca-Cola, Coca-Cola's development and the impact Coca-Cola has on pop culture.

We all recognize those trusted brown trucks, but how much do we know about them? For example, did you know UPS can deliver to 80 percent of the planet within 48 hours? Find out more cool facts, watch a video and see pictures of how UPS works!

AT&T's story is one of innovation, conquest, endurance and revival. Since its birth in 1876, AT&T started a communications revolution, established an invincible monopoly, was dismantled by the government and rose again as a major player in a new era of digital communications.

Learn the key reasons that Wal-Mart has been able to keep its prices low -- cutting-edge technology, a frugal corporate culture and a push to make suppliers sell merchandise at cheaper and cheaper prices.