Advertising is big business and the ways to market your company continue to proliferate. Our Marketing articles will help you decide how best to spread the word about your business.
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Although it's often said that Americans won't use the metric system, the popularity of the 2-liter soda bottle flies in the face of that logic. So why is soda sold like that, while other products like milk aren't?
From Muzak to Mood Media, retailers are banking on music for more sales.
The 1993 case of Earring Magic Ken shows how marketing and focus groups can inadvertently create a kitsch classic. Mattel found this out the hard way.
By Bryan Young
One hundred percent of female mannequins in a new U.K. study represented underweight individuals, while only 8 percent of male mannequins did the same.
Pesky vowels. Who needs those, anyway?
The Do Not Call Registry and blocking plans are ways to free yourself from telemarketers. Find out how to get telemarketers to stop calling you from this article.
There's a lot of inventiveness and innovation in the advertising world these days. So much, in fact, that you could find amazing ad campaigns in places you've never been, for products you've never heard of. Here are 10 of the most awesome examples.
By Josh Clark
When advertisers work to earn our hearts and our money, how does gender play into it? Do the ones emphasizing stereotypical male and female traits do a number on our brains (and wallets)? Or is it something else that makes us want to buy, buy, buy?
You can tell a lot about a culture by what they put in their vending machines. Japan seems to take the cake with the number of unusual items that can be found in a vending machine. Read about 18 odd items for sale in Japanese vending machines.