Online shopping presents consumers with a wonderful new advantage -- the ease of bargain hunting. Prior to shopping via the Internet, finding the lowest price for an item meant perusing catalogs and circulars, traveling from store to store or hitting the yellow pages for a calling spree. Not so much anymore.
Check out sites like CyberMonday.com (Cyber Monday is the online retailers' version of Black Friday) to get hooked up with online bargains. Other sites, like NexTag.com, let you comparison shop. There are also entire blogs -- MightyGoods.com and FindGift.com are great places to get your online shopping chops -- dedicated to aggregating lists of gift ideas. Often, however, a simple Google search of the item you want will yield even better deals. If you want a more focused search, head over to Google's new Product Search page (formerly known as Froogle).
Search discount sites like Overstock.com for the item you want before buying it elsewhere. These retailers purchase excess items that manufacturers couldn't unload on other retailers at a discount and generally pass the savings onto customers. Don't be afraid of purchasing refurbished items either -- this is often just another word for surplus inventory [source: Allentown Morning Call].
Tabbed browsing has even further paved the way for finding deals online. When checking out, don't pass by the online coupon code bar. Open another tab or window and do a quick search for coupons for the retailer available on other sites, like FatWallet.com and CurrentCodes.com. You may come up with a coupon you didn't know existed just by taking a few extra seconds for a quick search. Many stores will happily provide you with their own promotional codes if you sign up for their email newsletters. Enter the code before you check out to reap the savings. Keep in mind that this is only a tiny sample of bargain-hunting sites on the Web. You may have your favorites, but no one would blame you for keeping your shopping secrets to yourself.