The description should at least include the essential functions of the job, reporting relationships or organizational placement, supervisory duties, and qualifications necessary to perform the work.
Job functions
Use your notes from the previous conversations and interviews to make a complete list of the job functions. Include as much detail as you can about how those duties should be carried out, as well as what is done a daily basis, weekly basis, etc. For example, if you know one of the duties is to maintain a list of customers that includes their past purchase information, contact information, and complaints they've registered, then you probably want to elaborate a little more and explain how often this must be updated, the software program that is used, and any other pertinent information. This will be of help during the hiring process, as well as after you have an employee in place because it provides an initial guide for how the employee should structure their time.
Job skills required
Each of the functions you've listed will probably require a specific skill to go along with it. For instance, if one of the job functions is to sell your services then the employee should have some solid sales skills. If the job requires a lot of customer contact then they must have skills in dealing with disgruntled clients (you know they're out there), and probably good negotiation skills.
Identify all of the skills the job will need and prioritize those. Remember, there are some things that can be taught if you've otherwise found the perfect candidate. Don't discount an applicant for not having one of the lesser important skills. Particularly if that skill is one that can be learned fairly easily.
The job description is useful for more things than just hiring. You'll use it in:
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