Business

What does it take to put together a nice and effective e-commerce website? Is it a lot of money? Sometimes. Is it a lot of skill? Many times. Is it a lot common sense and patience? Always!

By Lee Ann Obringer & Melanie Radzicki McManus

A consistent visual image and a strong brand identity tell customers what you do, who you are and what kind of business culture you have, all of which are vital in today's congested marketplace.

By Lee Ann Obringer

There’s no company without employees. How can you attract the best job candidates? Offer the best compensation and benefits package, of course. Find out how to set up an effective reward system.

By Lee Ann Obringer

Running your own business is not a simple task, and perhaps one of the most difficult parts is dealing with the finances -- money coming in, money going out... Find out all about small business accounting.

By Susan Gladin

C-corporations, S-corporations, limited liability companies, sole proprietorships, partnerships... These are just a few of the legal structures utilized in the business world, and each one has different legal and financial ramifications.

By Michael Molnar

Want to be your own boss? Franchising gives you the opportunity to own your own business while skipping some of the more detailed steps. Learn all about franchising and how you can become an owner.

By Lee Ann Obringer

Need a fast loan? Want to buy a TV for next to nothing? The pawnshop's the place, and what goes on in the storefront is only half the story.

By Marshall Brain

If you have your own Web site, affiliate programs can be a great way to earn some extra money or advertise your site. Learn how affiliate networks and affiliate programs work.

By Tom Harris

Venture capital is the first step to setting up a new business. Learn about venture capital and how to acquire it.

Think you're immune to ad slogans? Maybe, maybe not. Advertisers use plenty of tactics to keep that slogan running through your head.

By Timothy RV Foster